This week at The L Magazine, I talk to Vanity Project’s Rita Pinto about her nail art project at PS1. I like it.
My nails have looked like bedroom wallpaper for the last week. I had them painted by Jessica Washick, one of four nail artists working at Rita Pinto’s Vanity Projects in the basement of PS1. The group of girls will be working there again on Saturdays through March 16 (excluding February 23) from 12pm to 6pm, and I plan to go back to change up my nails. Right now, two are coral-and-white striped, two are green with roses, and the rest are a flat coral color. I like them a lot more than is reasonable.
The project itself may live more in the realm of virtuoso fashion than fine art, a field that museums (or at least The Met) have established a tradition of showcasing. In 2011 the museum broke attendance records with its Alexander McQueen show, and in 2012 it debuted its Schiaparelli and Prada exhibitionImpossible Conversations. With each of these shows, though, many of us get confused about how to describe the work—is it art or fashion? Washick opts for the latter. “What’s great about nail art is that the client determines its success,” she told me, before conceding she had trouble articulating her own criteria for success. “You just know it when you see it.”
Read the full piece here.