General Idea, Test Pattern: TV Dinner Plates, 1988, Image via: General Idea
Time to dispel a flattering but ultimately untrue rumor: Art Fag City offices are not plush with employees, but consist of one dedicated blogger working from her desk in Brooklyn. I produce a lot of content for this site because I believe in the value of independent web art criticism and consider it my job, but I can’t do it alone. In light of this, I’m asking regular readers who find the site valuable in any way to become micro-donors [paypal button at the bottom of this page]. I want to keep doing this, and your support will not only help maintain the amount of attention and time I dedicate to the site, but increase it over the next year.
To be honest, launching this fundraiser is inducing quite a few nerves. I don’t know if it will work and I’m one person not an organization taking on that full risk. I’m also not following the pre-established fundraising format people use who do valuable things; No formal letters and fun gifts appear on this site. My goal is simply to raise $6,000 by January 1, 2009, and I am doing this with the help of Momenta Art, an organization that has umbrella-ed Art Fag City under their 501-C3 status so readers can write off their donations. This also means they provide the oversight that ensures these funds are used for not-profit purposes and process all on and offline contributions (which is why the paypal page says Momenta on it.)
Momenta generously agreed to work with me because they see value in the criticism blogs provide, specifically that of Art Fag City. While I publish regularly in traditional media, print is increasingly irrelevant, and Art Fag City represents a strong presence in an otherwise thin field of art world professionals working on the web. Considering how traditional media is currently gutting arts coverage, sites such as my own are not only important, but essential to the field of art criticism. If you read this site, and have found it useful I hope you will consider donating.
A special thanks to AA Bronson for granting the use of General Idea’s Test Pattern: TV Dinner Plates for the fundraising campaign.
Contributions by check should be made out to Momenta Art, with Art Fag City written in the memo section. Please mail to:
359 Bedford Avenue
Brooklyn NY, 11211